You’re a natural girl. You understand that 60% of topical products you put on your skin can absorb into your bloodstream – and in an ideal world you’d be able to harvest your cosmetics in your own backyard, taking as much care with what you put on your skin as you do with what you put in your mouth. But how realistic is it to think you’ll be able crush berries daily to use as blush?

With the arrival of 100% Pure, you can proudly wear fruit pigmented cosmetics without any of the harsh preservatives, thickeners, emulsifiers, perfumes or fragrances – but with all the natural goodness (like antioxidants!) that comes from fruit and vegetables. It’s an entire vegan line based on the concept that what you are putting on your skin should be truly 100% pure.

Chocked full of antioxidants and all the fruits and veggies you can imagine, the line is extensive, making it easy to find a product that works for your skin type and make-up preferences. The entire ecofabulous office is mad for the fruit pigmented mascara available in black tea, blackberry and blueberry. And the organic acai berry antioxidant facial cream nourishes your skin and smells like a sweet cupcake!

HIT FROM: Ecofabulous.com