We’ve all seen them, the LOUIS VUITTON ads featuring the likes of CATHERINE DENEUVE, ANDRE AGASSI & STEFFI GRAF, & MICHAIL GORBACHEV in support of the Green Cross International and The Climate Project. They certainly caught our attention back in 2007. So we were INCREDIBLY impressed to find how deep Louis Vuitton’s committment and efforts have truly reached since then. In their recent report “Naturally Creative“, they take a moment away from their fast-paced industry of travel and accessories to sit down and reflect on how, as YVES CARCELLE, President of LOUIS VUITTON puts it, “simple actions make big differences”. Like any company starting down the sustainability path, they know they’re not perfect but by reading the report, you can see how sincere they are in their current efforts. We were even MORE blown away when we checked out the parent company’s environmental website, LVMH and the Environment…yes they have their own environmental website! On the site you can learn more about their very broad social and environmental responsibility efforts. Again, the amount, breadth, and depth of their efforts are truly impressive and inspiring. Touchez Louis V!

***More info on their  composed “Environmental Charter” below:

“Louis Vuitton wishes to bring creativity and sustainable development close together.

The environmental protection is the business of all. Beyond a strong conviction, Louis Vuitton has embarked up a voluntary environmental programme for several years. The high environmental performance is registered in the heart of Louis Vuitton trades.”

The following constitutes the “Actions” Louis Vuitton are enacting to fulfill their “Environmental Charter”:

“The vast majority of the materials used come from natural sources (leather), it has a real interest for Louis Vuitton in ensuring that these materials are available in the future.

This awkening led Louis Vuitton to pass to the act to reduce the impact of its activities on the environment.”